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King of Retail 2

79% positive of 283 Steam reviews

Released: 2025
Steam Deck: Playable
Platforms: Steam

Made by Freaking Games.

About the game

Build a retail empire across dozens of locations with hundreds of employees. Design every inch of your stores with a deep building tool, then fine-tune pricing, staffing, and product mix to stay profitable. Scale up, customize everything, and manage the details that make or break your bottom line.

Tagged by players

Shop Keeper
Capitalism
Time Management
RTS
Immersive Sim
Economy
Building
Life Sim
Management
Character Customization
Nonlinear
Third Person

What players say

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Very Positive

What players say

Recommended
this is a wonderful game and i really wish more people would try this indie developers master class game he deserves it and with more peoples support we can get his wife and her sister back on board for development sure its not the most perfect game but the true depth and customization offered is limitless we need more games that push what we can do and this one does it beatify
42 h played when written. 0 found it helpful.
Read on Steam
Recommended
An absolute gem of a shop simulator! Can't wait for DLCs! Rating: 10/10 Stars If you love management and simulation games, this is easily one of the best shop simulators I have ever played. The core game mechanics are smooth, deeply satisfying, and strike that perfect balance between being relaxing and keeping you on your toes as your business grows. Already 200 hours in the game. What really sets it apart is the…
198 h played when written. 0 found it helpful.
Read on Steam
Not recommended
Stay off this game for now. I liked the first game despite being a little janky and unbalanced (you basically could've rebranded your store from, let's say, grocery to technology overnight and gotten much bigger profit while maintaining your previous clients), but the second one feels even more janky. The game looks worse than the previous one (especially the lighting), the city's look is a joke, basic mechanics…
45 min played when written. 8 found it helpful.
Read on Steam

All reviews on Steam